1. INTRODUCTION TO “KEY CONCEPTS IN DIGITAL MARKETING” Becoming a digital marketer requires learning on various topics, including: planning, management, strategy, analytics, platforms, techniques, media, tools and professional development. It requires the development of specialized digital marketing related skills. 2. TABLE OF CONTENTS 3. DIGITAL MARKETING Digital Marketing involves a…
Of the many different responsibilities which managers must attend to, one of the key responsibilities deals with ensuring that employees perform effectively in the workplace. The manager must ensure that performance is increased over time, or at the very least, that it is maintained over time. As performance can…
To understand today’s leaders, or managers, we need to have a view of some of the things they do, as well as to understand the context within which they operate. We need to understand their responsibilities and the circumstances in which those responsibilities are handled. The managers handle challenging…